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The 8 Most Common Seo Mistakes

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Why Seo is Important?
Seo is very important for you to rank at the top in search engines such as google yandex, bing. Starting with technical seo in seo will be of great benefit.
Organic traffic is always a great advantage for you. The solutions you will realise will help you to take a fast path by putting your website in a certain order.

1- Lack of SEO Roadmap
If you are going to start an SEO project, you must have an SEO roadmap. You need to make monthly, 6-month and long-term plans. It will be of great help in making progress. You can solve your technical errors, content and other seo problems by making step-by-step progress from the roadmap you have. Dividing into stages will benefit you greatly in seo. You can prepare it via Google drive, excel or different paid programmes.

2- Not Giving Importance to Site Speed
Google stated that it will make a comprehensive update for user experience in 2021. If you want to offer a good user experience, your website needs to open fast. This is not just about the server being fast. Many criteria such as Core Web Vitals metrics, ssl, mobile compatibility are included in these. 12 Steps to Increase Site Acceleration and Conversion Rates You can reach your target audience faster by reading our article. Google pagespeed, gtmetrix.com (link) you can check your site speed. For 2021 update, you can visit the link below for more detailed information. https://developers.google.com/search/blog/2020/11/timing-for-page-experience

3- Ignoring Local Calls
No matter which company you are, local or national, you should pay attention to local searches.
You need to explore the potential in local searches. Google search results differ even on a street-by-street basis in America. Based on local searches seo When you make progress, you can make progress more quickly to the success you want.

4- Multilingual Site Errors
If you have a multilingual site, you should definitely set google's multilingual seo guidelines. Although it may seem like a small item, it can have a big impact on your site. You can get detailed information from the link below.
https://developers.google.com/search/docs/advanced/crawling/managing-multi-regional-sites?hl=tr

5- Not using Semantic HTML
If your site uses classic html and has a complex code structure, you need to use Semantic HTML5 to give search bots more information about your content.
In Semantic HTML5, you can provide detailed information about your content to search bots. For example for the menu
tag for each section of your website. When you divide your website into parts, you will make it easier for google search bots thanks to the tags to be created for each section.

6- Finding Weak Content
If there is a page on your site, it should definitely do it justice. You need to discover the content you have written in the past, forgotten or hidden pages created by your software.
You should identify and take action on pages that you do not use or do not have enough information for your visitors with weak content.
You can delete these pages and redirect them to pages that may be similarly relevant with 301 code. With the new seo updates, remember that content now has a big impact.

7- Incorrect Robots.txt Configuration
Through the robots.txt file located in the root directory of your site, you can determine what the bots will crawl on your site and where you will not crawl.
If you configure robots.txt incorrectly, you may have blocked content that can bring useful visitors to your site.
You can follow robots.txt and other scope errors in detail in the scope section from Search Console. What is Robots.txt and How to Create it? You can renew robots.txt on your website by reading our article.

8- Misdirection
Misconfiguration of HTTP status codes damages SEO. Especially in special software, we frequently encounter these errors.
We may encounter problems such as 404 http pages that should give 200, 301 pages that should give 302.
Screaming seo frog, search console and if you want to check quickly, you can see which http code your pages have from sites like https://httpstatus.io/.

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